DIGITAL MARKETING
I have worked for a fashion brand POSTER GIRL as a PR assistant. Through this role, I was able to attain the skill set of a digital marketer and a PR assistant.
my duties:
• Assisting across all departments during LONDON FASHION WEEK and Buying appointments.
• Supporting the team with reporting in areas of Sales, Shipping, and Pricing.
• Monitoring product pricing on partner websites to ensure markdown strategies provided by POSTER GIRL are being followed.
• Assisting in creating line sheets for the wholesale campaign.
• Assisting Sales Director on all range planning and merchandising.
• Keeping company-wide calendar updated and teams informed of meetings and deadlines.
• Assisting with maintaining contact lists, sell-through reports, and other department files.
PROJECT 1 - Graphic posters
Along with those duties, I was also in charge of creating multiple graphic design posters that were thereafter used for the digital promotion of the event through
an e-mail newsletter.
Creation of multiple graphic design posters:
PROJECT 2 - Brand presentation
I have also created informational slides that functioned as a brand's representation. These slides were curated to function as a slide deck show that was used during the first meeting with the brand's potential partners.
The presentation is an organized showcase of the brand's achievements and its future potential. It was used always along with an extended commentary.
Product line-up
